August's Feature |
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| One of the
most recognizable characteristics of a Drive-In is its
marquee. It is the first thing a customer sees and can be
the most identifiable piece of any Drive-In. These
marquees, the predecessors of the lavish signs that
blanket the Las Vegas skyline, come in all shapes and
sizes. In the 1940's and 50's when most outdoor theaters
were constructed, their locations were often on the
outskirts of town where the land was inexpensive. As a
result, they had to erect enormous, neon-laden signs that
could be seen from great distances. Most Drive-In
marquees are freestanding structures located near the
theater entrance, but some can be found mounted on the
rear of the screen facing the traffic or incorporated
into archways spanning the driveway. Others stand along
nearby highways hoping to entice passing motorists to
stop in for a show. A good way to gauge the upkeep of a Drive-In is by the condition of its marquee. If a marquee is in disrepair, rusted with burnt-out lights, chances are the Drive-In is also in poor condition. Usually Drive-Ins still open today are taken care of by caring owners who cringe at the slightest hint of neglect. |
